Vogue Furniture is a family owned concern headed by Mrs Neelam Mawaz, who started the company in 1983 to cater to the need for quality furniture and accessories in Pakistan. Mrs Mawaz is an interior designer by training who graduated from the prestigious International School of Interior Design in Washington D.C.

The Vogue manafacturing base is in Lahore, Pakistan and has retails outlets in most of the major cities in Pakistan including Islamabad, Lahore and Karachi. It is a fully integrated unit where the furniture is made from the start till the end. Quality control checks are made at each stage of manufacture to ensure quality and consistency of design, which is Vogue's hallmark.

The company employs over 200 craftsmen and artisans of the highest caliber. Some of them have inherited their art from their forefathers whose skill is so amply reflected in the Moghul architecture and artifacts. The company's artisans are specially skilled in the art of wood carpentry, hand carving, naqashi (hand painting), coloured and natured wood inlay marquetry, brass and mother of pearl inlay and different polish and painted finishes.

Vogue manufactures furniture primarily in sheesham (indigenous wood belonging to the rosewood family with a dark brown hue and fine grains), walnut and acacia. The wood is bought directly from government auctions and is carefully selected by experts to ensure that the best lot of trees is bought which is naturally aged/dried and has large girths. The company also has its own wood seasoning facility. As earlier stated Vogue has outlets in Lahore, Islamabad and Karachi and boasts of a large varied range of quality conscious clientele whose loyalty has been maintained over a period of twenty-five years. Vogue is also a regular exporter of furniture to China, Hong Kong, Saudi Arabia and has expatriate clientele from all over the world including the UK, US and the Middle East.